Ghanaian producer, Abdul Salam |
Signals
picked from Ghana’s movie marketing industry say all has not been well for the
past few months.
Industry
sources claimed movie sales had gone down against previous estimation that
things might go well.
The
source was however not certain about this month’s sales but said producers and marketers
were seriously strategizing to recapture the movie market.
Producer, Socrates Sarfo |
Marketers
are however keeping the reason for low sales to themselves. Producers have also
remained tightlipped.
Some
of the marketers NEWS-ONE spoke to
refused to talk about what was happening in their industry as that had been
their culture.
Currently,
top producers are not releasing movies as they used to. Socrates Sarfo for
instance has not gone on set after he made the headlines with his last movie.
It
is difficult to get information on the sales of movies in Ghana just as the
amount actors make from their acting job. Whatever is put out there is
speculative.
NEWS-ONE’s
last checks at Damfo B.A. Productions, a movie distribution company, revealed
that Socrates Sarfo’s ‘Hot Fork’ sold
80,000 copies while ‘Ama Ghana’ sold
250,000 copies.
‘Ama Ghana’ at the time was
ahead of ‘Heart of Men’ and ‘2016’, which had each sold some 200,000
copies. Shirley Frimpong Manso’s ‘Perfect
Picture’, at the time also sold over 150,000 copies.
Credit: NEWS-ONE
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