Monday, 9 January 2012

Outstanding actor, John Dumelo has kick-started a dream which no doubt will bestow on him the accolade, ‘Ghana’s King of Blings’.
On December 27, during the holiday season, he made history with the outdooring of his jewelry and hair lines among other fashion brands he calls J Melo Fashion.
Indeed it was unbelievable since it all started as a rumour, but became a reality after the launching at the Golden Tulip Hotel in Accra.
As expected, a number of female fans and friends in the showbiz industry turned up in their numbers to support him, especially when most of the J Melo designs favoured ladies.
Some of the designs included jewelry, hair pieces, handbags, casual African apparels and African-print boxer shorts. 
The jewelry line included necklaces, rings, earrings and wrist bangles made from beads, gold sapphire and other precious stones. The handbags were designed for J.Melo by Ani Siyah just as the other range of products produced by other designers. They were up for runway display by models during the night.
Notable among the guests were Yvonne Nelson, Martha Ankomah, Nadia Buari, Jackie Appiah, Majid Michel, Prince David Osei, Beverly Afaglo, Fred Nuamah, Leila Djansi, Ama K. Abebrese, Becca and other crème de la crème of the industry.
Many had thought that the likes of Majid, Prince David Osei, Fred Nuamah and a number of other male stars would be on the runway to display John’s boxer shorts. Indeed it would have been a nice sight but that didn’t happen. John only lifted his shirt to reveal his boxer shorts and laughable tummy. But some models wore the boxer shorts for the runway display.
The emcee of the evening was TV3’s Nana Aba Anamoah with Funny Face making a guest appearance to auction some of the designs.  The ceremony was the beginning of big things for John Dumelo who plans to go global.
The next launching ceremony will be done in New York, America.
Subsequently, he will add his clothing line and shoe line. The boxer shorts and the designer African prints displayed during the night, he said, were the initial stages of the main clothing line this year.
John added that his J Melo designs were dear to his heart because it was one of his ways of giving back to society.
He would use the products to raise funds for his John Dumelo Foundation which is embarking on a school building project in the northern part of Ghana. 



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Award winning Ghanaian Journalist with Western Publications Limited; publishers of Daily Guide, Business Guide, News-One and Young Blazers.

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